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Benchmarking – comparison analysis of the competitors

Researched telecom services:

  • Main: Internet, cable TV (including IPTV).
  • Optional: mobile and fixed telephony.

Researched telecom markets:

  • whole Ukraine
  • cities of Ukraine
  • CIS/NIS countries
  • foreign countries (including USA, Europe, Asia, Oceania)

Description:

Comparison of the commercial, special offers and tariffs of the TelCos, analysis of the efficiency of tactics/operating marketing of the researched companies, structuring of the commercial offers by tariff/business models.

The products are checked on finding doubtful data.

Our advantages:

  • knowledge of the clients industry
  • analysis of the local markets
  • data detalization by cities
  • consolidation of data by groups and holdings of the companies
  • accounting of the data from the previous periods